The Challenge
The design goals for Sonoma Valley's website were to highlight its culinary scene, wineries, and vineyards while showcasing the destination's unique personality and style. The site aims to reflect the region's charming, vintage, and sophisticated nature, inviting visitors to discover new flavors and experiences. Ultimately, the design should capture the essence of Sonoma Valley’s relaxed, wine-country lifestyle and the art of savoring life’s simple pleasures.
Project Details
Services: Website Design & Interactive Map
Team: Project Manager, Art Director, Lead Developer
Role: Designer

The Solution
The design strategy for Sonoma Valley’s website was to blend a charming, vintage aesthetic with a touch of sophistication. To complement the picturesque rolling hills and fields of the region, I crafted custom vector graphics for the introduction that seamlessly combined color and texture. These graphics not only served as a background but also highlighted the booking widget. The overall design remains friendly, approachable, and fun, with carefully curated collections that showcase the laid-back, inviting wine country lifestyle.
Desktop Homepage Design

Mobile Homepage Design
